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MG Unveils Tigra Super-Premium Bus, Introduces Bold New Corporate Identity

Priyanka Aswal by Priyanka Aswal
July 9, 2025
in Automobile
0
Tigra

Tigra

MG Group has launched with the Tigra, its first super-premium intercity bus fully designed also built with in-house. The company also introduced its new corporate and brand identity at the “RE: BORN” event held in Bengaluru.

The Tigra was developed and made at MG Group’s modern factory in Belagavi, Karnataka. Built on a 13.5-meter coach chassis, it is aimed at the high-end travel market in both India and abroad. The Tigra combines stylish design with smart, practical features and sets a new standard for intercity and tourist travel.

MG Group Launches Tigra Luxury Coach and Reveals New Brand Identity

MG Group has launched the Tigra, its first fully in-house designed and super-premium intercity coach, at its “RE: BORN” event in Bengaluru. The company has also introduced a new corporate and brand identity, marking a major step in its transformation into a brand-led and mobility solutions provider.

Built at MG Group’s advanced facility in Belagavi, Karnataka, the Tigra is designed for the 13.5-meter coach chassis platform. It targets the high-end travel market in India and abroad, offering a mix of elegant design and practical innovation.

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Tigra
Tigra

Key Features of the Tigra:

  • ABS-moulded interiors with no sharp edges or visible screws for better safety and a clean, modern look
  • Ambient lighting and premium seats to enhance comfort and give a luxury feel
  • Distinctive full-length LED DRLs with a heartbeat-style design for a stylish, modern appearance
  • PU-moulded passenger handles for added safety and convenience

“In the bus and coach industry, progress doesn’t happen overnight. It’s built on strong relationships and evolving with changing needs. MG stands for more than engineering and it stands for character. We believe that Tigra will lead its segment from day one,” said Sivakumar V., President – Strategy and Sales, MG Group.

New Brand Identity:

As a part of its transformation, MG Group has also revealed a new logo and identity. The updated logo shows a smooth flow from ‘M’ to ‘G’ and is inspired by the shape of a hexagonal bolt, symbolizing strength, precision, and innovation.

MG Group Embraces New Era with Rebranding and Launch of Tigra

Speaking about the company’s transformation, Anil Mohan Kamat, Chairman and Managing Director of MG Group, said:

“This new identity marks a shift in how we position ourselves. We’re no longer just a trusted partner behind the scenes—we’re stepping up as a brand known for innovation, design, and high-quality products like the Tigra.”

The rebranding includes a fresh visual style and messaging strategy that aligns with MG’s long-term goals in intercity mobility, sustainable transport, and advanced travel solutions.

MG’s Belagavi facility—equipped with new investments in tools, jigs, and quality systems—is ready to handle increasing demand. The company has already built over 125,000 bus bodies, serving sectors like schools, staff transport, defence, ambulances, and premium intercity services.

Gireesha Prabhu, Chief Operating Officer, added:

“Today is not just about a new look. It’s the beginning of a bold new chapter—global in ambition and people-focused. The Tigra is also built for maximum comfort, safety, and serviceability across all 13.5-meter with coach chassis.”

Also Read: Bajaj Auto Faces Minor Dip Amid Market Fluctuations, Investors Eye Long-Term Stability

Tags: Luxury BusMG Group Tigrasuper-premium intercity coachTigra
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